Tracy Clark-Flory at Salon.com has been writing a lot about RP and manosphere lately. In her hilariously titled piece, "In praise of the 'beta males'" she cites a new book called "The Alpha Woman Meets Her Match", the thesis of which says "alpha" women -- career minded, strong, independent, blah blah blah women -- need to marry beta males, because they are their "match."
“Challenging gender stereotypes associated with the terms Alpha and Beta, [Rhodes] advises the Alpha woman to look past the overly competitive, domineering Alpha male for a man who is not threatened by her strengths but is communicative, responsible, and collaborative. Just as Alpha women aren’t demanding bitches, Beta men aren’t passive wimps.”
All foolishness about perceived happiness with a beta male aside (which, again, really just means a man who is beneath you on some or all levels), they are missing a key piece here: These women are not alpha women.
Alpha does not mean strong, dominant, powerful, career driven, or any of these things. Alpha means #1. The subtext behind calling strong career driven women alpha is that they are number one, and women who aren't, are behind them. This is another classic case of feminists subversively placing male qualities above feminine ones. Men are not better than women, men are just better and being men than women are. Women who display male qualities are less attractive to men, and thus... Not as good at being women. Alpha men are alpha men because they are number one at being men. Alpha women are alpha women because they are number one at being women. To hijack this is classic feminist ideology at work, placing femininity behind masculinity: Women who are good at being men are #1, and women who are good at being women are #2.
Career driven and independent women are, biologically speaking, beta females. The pairings will always be beta males with beta females, and alpha males with alpha females. Sorry feminists.
Sidenote: In this piece Clark-Flory (any surprise at the hyphenated name?) laments being called an "alpha bitch," by the manosphere, which I highly doubt. Pretty sure they were calling her an alpha widow.