Read the article. Exposure to signs of wealth also make females prefer more masculine faces. Not even signs of two males competing on the basis of wealth— they showed women mere pictures of expensive things and that was enough to do the trick. That's where the stereotype comes from of the woman who fucks the pool boy her rich husband hires to clean his private swimming pool.

It means moneymaxxing and statusmaxxing are pure COPE. Pulling up in a BMW while wearing Gucci actually hurts a guy's chances with women if he has a feminine face because his expensive car and clothes will make a woman's face requirements shift.

Their preference also shifts if they themselves own expensive things. Give a woman a BMW and she'll dump her BF for someone more masculine-looking.